About

I’m a WordPress developer based in the Dandenong Ranges, just outside Melbourne. I work with businesses and organisations to build websites that are clear, resilient, and easy to work with.

I’ve been a freelance WordPress developer since 2008. During this time I’ve worked across a wide range of projects, from small, focused sites to large, content-heavy platforms.

I value thoughtful structure, clean code, and solutions that don’t require unnecessary complexity. I enjoy collaborating with people who care about what they’re building and why.

Digital Thing

I’ve had the pleasure of being a Lead Developer at Digital Thing since 2017, working as part of a talented, multidisciplinary team delivering WordPress projects for businesses, government and not-for-profit organisations. The work is strategy-led, accessibility-aware, and designed to scale.

Below is a selection of projects I’ve have contributed to as part of the Digital Thing team.

ACF Theme Code Plugin

I’m a co-author of ACF Theme Code, a WordPress plugin that generates clean, readable theme code from Advanced Custom Fields.

The plugin is available via Hookturn and the WordPress Plugin Directory, and is intended to reduce repetition, improve consistency, and make complex field groups easier to work with during development.

Contact

If you’d like to get in touch—about a project, a collaboration, or something loosely related—please email me at ben@benpearson.com.au.